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John Oliver Is Running Ads on Cable News to Educate Just One Viewer: Donald Trump

In a segment titled “Trump vs. Truth” on Sunday’s “Last Week Tonight” on HBO, John Oliver engaged in one of his signature extended rants — this one questioning the president’s grasp of reality. “How did we get a pathological liar in the White House?” he asks before systematically deconstructing Trump’s relationship (or lack thereof) with facts.

In the end, Oliver takes it upon himself to educate the president … directly: “As we now know, he watches morning cable news for information. So we’ve actually created a series of commercials in an attempt to bring him up to speed on some information he may lack” — on everything from the nuclear triad to female sexuality. Near the end of the segment, Oliver shows the ads — they’re narrated by a folksy old white guy in a cowboy hat — and notes that “Last Week Tonight” has bought time to place the first of the spots between 8:30 and 9:00 ET today on Fox News, CNN and MSNBC in the Washington, D.C. market.

Simon Dumenco, aka Media Guy, is an Ad Age editor-at-large. You can follow him on Twitter @simondumenco.

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