Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from 10 million smart TVs. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are ranked by digital activity (including online views and social shares) over the past week.
Among the new releases, Taco Bell says it might be giving away Doritos Locos Tacos — provided a certain NBA-related thing happens (watch the ad to find out what). Jeep serves up a summery music-video-style spot with a beach performance by Marc Scibilia (singing “On the Way”). And in an ad from candymaker Mars that celebrates its sponsorship of Red Nose Day, the red M&M proves that he’s kind of an idiot.
Today’s TV Ad HighlightsPowered by iSpot.tvNew ReleasesTop new ads recently aired on national TV Taco Bell: Steal a Game, Steal a Taco: It’s Raining Tacos!Network: Fox Sports 1Show: 2017 FIFA U-20 World CupPrimetime Airing: May. 25, 9:05 pm ET Jeep: Summer AnthemNetwork: FOXShow: Beat ShazamPrimetime Airing: May. 25, 8:56 pm ET PlayStation: Star Wars: Battlefront II: The Untold Soldier’s StoryNetwork: TNTShow: NBA BasketballPrimetime Airing: May. 25, 9:20 pm ET SIMPLE Mobile: Script the FlipNetwork: VH1Show: Everybody Hates ChrisPrimetime Airing: May. 25, 10:33 pm ET M&M’s: Red Nose DayNetwork: NBCShow: American Ninja WarriorPrimetime Airing: May. 25, 10:13 pm ETMost EngagingTop ads by SpotShare for the past 7 days H&M: The Summer Shop 2017Online Views: 3,397,108Social Actions: 11,329SpotShare: 11.58% GEICO: Runway ModelsOnline Views: 2,711,625Social Actions: 17,269SpotShare: 10.76% Burger King: Return of the Mac N’ CheetosOnline Views: 188,096Social Actions: 26,342SpotShare: 5.63% Always: My Fit: PortraitsOnline Views: 902Social Actions: 16,455SpotShare: 3.07% University of Phoenix: We Can Do ITOnline Views: 695,532Social Actions: 3,614SpotShare: 2.63%